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Blackpool Pleasure Beach: 2025 Discussion

Maybe it's a mis-spelling of a mythological bottomless pit of fire where they should throw the marketing dept.

At least Hyperia has "hyper" in it - meaning excited; as well as most of "hyperthermia" which is what riders experience in the summer when it valleys and are stuck there for hours.
 
Drayton Manor going Pay Per Ride with free park entry for 2 days only on the 24th & 25th to celebrate it's 75th Anniversary. Curious if there's a subtle testing of the waters on that one. Can't all be PR to go through the faff of setting that up for one weekend only. Thoughts?
 
Ares said:
Drayton Manor going Pay Per Ride with free park entry for 2 days only on the 24th & 25th to celebrate it's 75th Anniversary. Curious if there's a subtle testing of the waters on that one. Can't all be PR to go through the faff of setting that up for one weekend only. Thoughts?
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It's not a weekend, it's Thursday and Friday this week.

I'd say this is more likely an event for nostalgia to celebrate the 75th anniversary than any test for pay per ride - the pricing is designed to show that pay one price works best.

I think this is loosely relevant for Blackpool Pleasure Beach/Pleasure Beach Resort and there is already discussion on the Drayton Manor thread about this.

In my opinion, I don't think Pleasure Beach should have pay per ride back or free entry. I think the best solution is concessionary pricing where rides are available but cheaper to acknowledge that they may not ride as many rides as an adult ticket.

Although they do have the Nickelodeon Land only tickets and the non-rider season pass so they might be testing the waters for a expanded range of ticketing options including a possible non-rider option or pay-per-ride.
 
PPR feels like a bit of a marketing stunt more than anything else. For it to be a viable business model you need plenty of high capacity rides to keep the money rolling in. Making just a couple of grand per hour from Wave and Stormforce isn't going to cut it long-term.
 
Ares said:
Drayton Manor going Pay Per Ride with free park entry for 2 days only on the 24th & 25th to celebrate it's 75th Anniversary. Curious if there's a subtle testing of the waters on that one. Can't all be PR to go through the faff of setting that up for one weekend only. Thoughts?
Click to expand...

Nothing to do with their anniversary. It's a response to their crap April Fools joke about free entry that backfired massively.
 
owenstreet7 said:
...Although they do have...the non-rider season pass... so they might be testing the waters for a expanded range of ticketing options including a possible non-rider option or pay-per-ride.
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Do they though?
A single email offering them, once, and never repeated as far as I am aware.
You go and buy one on the website... no mention, anywhere at all, of an entry pass.
 
rob666 said:
Do they though?
A single email offering them, once, and never repeated as far as I am aware.
You go and buy one on the website... no mention, anywhere at all, of an entry pass.
Click to expand...
That is true, I believe that may have been a limited time promo or had limited numbers to be honest as I can't see any on sale at the moment.

It does seem to be silly to have it on sale for a short amount of time.
 
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