Events
Scarefest
2007 Onwards
Over the years we’ve seen many changes to the resort’s annual Halloween event. Take a trip down memory lane at Scarefest attractions of old.
Over the years we’ve seen many changes to the resort’s annual Halloween event. Take a trip down memory lane at Scarefest attractions of old.
CBeebies Land – 10 Years Celebration
2024
A host of familiar faces arrived at Alton Towers in 2024 to celebrate the 10 Years of CBeebies Land in style on the front lawns.
A host of familiar faces arrived at Alton Towers in 2024 to celebrate the 10 Years of CBeebies Land in style on the front lawns.
Festival of Thrills
2022-2023
A music festival celebrating all the park’s big coasters. Headliners took to stages around the park, each representing one of the park’s big six coasters with a different style of music.
A music festival celebrating all the park’s big coasters. Headliners took to stages around the park, each representing one of the park’s big six coasters with a different style of music.
Mardi Gras
2021 – 2023
The park took it to the streets, in this celebration in the style of the classic New Orleans festival. Floats and dancers spread across the park to bring festival vibes to Alton Towers
The park took it to the streets, in this celebration in the style of the classic New Orleans festival. Floats and dancers spread across the park to bring festival vibes to Alton Towers
Feb Half Term
2006-2015
Take a look back at the park’s past February Half Term events.
The park’s yearly February opening to welcome thrillseekers and families alike to blow off the new year cobwebs.
Take a look back at the park’s past February Half Term events.
The park’s yearly February opening to welcome thrillseekers and families alike to blow off the new year cobwebs.
Alton Towers Live
2010-2013
Let’s get the party started! We archive information on the park’s musical guests who performed at the Alton Towers Live events, and other concerts such as the park’s 30th anniversary 80’s concert.
Let’s get the party started! We archive information on the park’s musical guests who performed at the Alton Towers Live events, and other concerts such as the park’s 30th anniversary 80’s concert.
Chocolate Towers
2006-2007
For two seasons, Alton Towers celebrated Easter in style with Chocolate Towers. From a chocolate volcano through to a fleet of Easter Bunnys, Chocolate Towers filled the park with sweet treats.
For two seasons, Alton Towers celebrated Easter in style with Chocolate Towers. From a chocolate volcano through to a fleet of Easter Bunnys, Chocolate Towers filled the park with sweet treats.
The Great British Bucket and Spade Event
2006
Towers Street was transformed into a turn-of-the-century seaside resort for the summer months of 2006, complete with beaches, Punch and Judy and a show inside a giant inflatable whale.
Towers Street was transformed into a turn-of-the-century seaside resort for the summer months of 2006, complete with beaches, Punch and Judy and a show inside a giant inflatable whale.
Alton Towers’ Diamond Jubilee
1988
Sixty years of heritage, ten years of Magic
Sixty years of heritage, ten years of Magic
It’s A Royal Knockout
1987
The Royal Family descended on Alton Towers, when the park played host to a celebrity version of the popular game show It’s A Knock Out.
The Royal Family descended on Alton Towers, when the park played host to a celebrity version of the popular game show It’s A Knock Out.
Promotions
All Time Greats
2011
Over Summer 2011, the park launched a campaign to discover which of their coasters was the park’s All Time Great.
Over Summer 2011, the park launched a campaign to discover which of their coasters was the park’s All Time Great.
