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Merlin making noises about Government Aid

Here's the article outside a paywall, for those that want to read

Legoland Owner Turns To Bond Market For Lifeline
By Abhishek Shrma Last updated Apr 24, 2020

The operator of Legoland and Madame Tussauds is raising €500m in new bonds, with the private equity-backed Merlin Entertainments seeking urgent funding to see it through a near total shutdown of its theme parks and attractions.

Merlin announced plans on Friday to raise money from debt investors, with the proceeds earmarked for working capital, funding operational costs, capital expenditures and paying the £12m-a-month interest bill on its debt pile of more than £4bn.

The funding would represent a liquidity lifeline for a company suffering from the coronavirus pandemic that has closed all but nine of its 130 sites. Merlin has already made use of government schemes to lessen its cost burden.

Last year US private equity firm Blackstone and Canadian pension fund CPPIB teamed up with the billionaire founding family behind the toymaker Lego to acquire Merlin, in a £6bn deal that ranked as one of the largest European buyouts in recent history.

But now, the bond’s documents include stark warnings about the company’s ability to weather the coronavirus crisis, including a so-called “going concern” warning from auditors KPMG. Merlin is also telling investors that “it is not possible to accurately predict the medium- or long-term impact of Covid-19 on our business and our industry”.

Merlin is set to pay interest rates of about 7 per cent to access the market, according to people familiar with the deal, having increased the size of the deal from an originally planned €400m on the back of strong demand.

This rate is smaller than the yields on its existing bonds, which have lower coupons but are trading at deep discounts. However, buyers of the new debt would own secured notes that rank ahead of the existing debt in any potential bankruptcy or restructuring.

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One bond investor looking at the deal described the recent shutdown of its theme parks and attractions as “absolutely the worst case” for Merlin.

“And they are leveraged up as well,” the investor said, referring to the borrowings piled on the company to finance its acquisition. It will have over six times more net debt than adjusted 2019 earnings after the new deal.

“The problem is we don’t know how long everything is going to be closed,” the investor said.

Merlin has already secured benefits worth more than £20m from a UK government scheme to cut taxes for companies hit by the coronavirus pandemic, according to an investor presentation seen by the Financial Times.

It has also deferred paying rents, introduced voluntary pay cuts and furloughed about 80 per cent of its staff around the world in the wake of the closures.

The theme park operator is burning through £50m a month. It plans to use the extra funds from the bond sale to buy itself more time, as the money raised should leave the company with about £1bn of cash on hand.

The business, Europe’s largest theme park and visitor attraction company, is the latest in a string of leisure and travel companies to tap debt markets after shutdowns have squeezed any business that relies on bringing groups of people together.

Carnival, the cruise company, launched a $4bn bond sale this month backed by its ships as it scrambled for liquidity to see it through a $1bn monthly cash burn.

Blackstone’s purchase of Merlin was one of several deals that the private equity giant has struck in recent years in the leisure and entertainment industry. The world’s largest so-called “alternative asset manager” on Thursday revealed that it recorded big investment losses in its private equity business, which manages $175bn of capital.

Many suspect that leisure businesses will be among the last to benefit as governments consider phased reopenings when the coronavirus outbreak begins to ease.

“We have a strong 20-year track record as a highly cash generative company, and supportive owners,” Merlin said in a statement, adding that the debt would “strengthen our balance sheet and provide additional liquidity”.
 
One of my guesses when Merlin went private was it would sell off its theme park division apart from legoland and focus on the midways. Obviously it didn’t happen and can’t see it happening anytime soon but if things get worse I guess it’s a possibility that could happen.
 
Maybe paramount could step in and take over Thorpe. They have been involved in a few projects in Europe before pulling the plug so they could be a possibility even if its only an outside shot. The never to be made London Park the latest project they backed away from.

Would be fairly easy to theme some of Thorpes attractions around their IP's.

Won't happen but its a thought.
 
Maybe paramount could step in and take over Thorpe. They have been involved in a few projects in Europe before pulling the plug so they could be a possibility even if its only an outside shot. The never to be made London Park the latest project they backed away from.

Would be fairly easy to theme some of Thorpes attractions around their IP's.

Won't happen but its a thought.
Paramount are actually involved with the London Resort again, but their other European project (the Murcia park) was cancelled a few years ago.

I think the best time for Paramount to have bought Thorpe was when they operated a few parks in America during the 1990s and 2000s (I think it was Kings Island, Kings Dominion, Canada's Wonderland, Carowinds and California's Great America they operated). Interestingly, if they had acquired Thorpe during this time, it would now be in the hands of Cedar Fair. I wonder what Thorpe would be like as a Cedar Fair park...
 
Paramount are actually involved with the London Resort again, but their other European project (the Murcia park) was cancelled a few years ago.

I think the best time for Paramount to have bought Thorpe was when they operated a few parks in America during the 1990s and 2000s (I think it was Kings Island, Kings Dominion, Canada's Wonderland, Carowinds and California's Great America they operated). Interestingly, if they had acquired Thorpe during this time, it would now be in the hands of Cedar Fair. I wonder what Thorpe would be like as a Cedar Fair park...
It sounds like I am nitpicking and I am not meaning to - however, there is a huge distinction between Paramount Parks (the former park operating company that was a division of Paramount, later sold to Cedar Fair) and parks that Paramount have (or will have) licensing agreements with.
 
It sounds like I am nitpicking and I am not meaning to - however, there is a huge distinction between Paramount Parks (the former park operating company that was a division of Paramount, later sold to Cedar Fair) and parks that Paramount have (or will have) licensing agreements with.
Do you mean in terms of scale? The ex-Paramount parks that are now owned by Cedar Fair are most definitely regional affairs, whereas the likes of the London Resort are intended to be on a grander scale; more akin to Disney/Universal.
 
Do you mean in terms of scale? The ex-Paramount parks that are now owned by Cedar Fair are most definitely regional affairs, whereas the likes of the London Resort are intended to be on a grander scale; more akin to Disney/Universal.
I mean in terms of what what they are from a structural / corporate perspective. Until the Cedar Fair purchase, the former Paramount parks were operated by Paramount Parks, which was owned by Viacom. In 2005, Viacom was split into two public companies, Viacom and CBS, the parks landing in the latter with other non-growth businesses. CBS quickly sold the chain to Cedar Fair. Then, last year - the two split companies came back together in a re-merger.

London Resort is an independent project, that will (maybe one day) pay Paramount, BBC and ITV to use its IPs, in the same way Merlin pay BBC for the use of the CBeebies IP. It (or portions of it) might be a 'Paramount Park', but it's nothing to do with Paramount Parks, which is defunct.
 
I mean in terms of what what they are from a structural / corporate perspective. Until the Cedar Fair purchase, the former Paramount parks were operated by Paramount Parks, which was owned by Viacom. In 2005, Viacom was split into two public companies, Viacom and CBS, the parks landing in the latter with other non-growth businesses. CBS quickly sold the chain to Cedar Fair. Then, last year - the two split companies came back together in a re-merger.

London Resort is an independent project, that will (maybe one day) pay Paramount, BBC and ITV to use its IPs, in the same way Merlin pay BBC for the use of the CBeebies IP. It (or portions of it) might be a 'Paramount Park', but it's nothing to do with Paramount Parks, which is defunct.
Ah right; thanks for the clarification @Rick!
 
Six Flags have ventured in to Europe before and the sold off all their European parks.

Six Flags had a park planned for Dubai, which construction started on and has now been more or less abandoned.

I think the chances of seeing Six Flags in the UK are about zero.
 
In all seriousness selling Thorpe Park would be superb.

Pass it on to a new operator who actually wants to invest in it.

I don’t think Merlin are against investing in Thorpe, it just keeps stubbornly failing to make any real money apparently.

It’s rumoured to be consistently the worst performing RTP in the group.
 
I don’t think Merlin are against investing in Thorpe, it just keeps stubbornly failing to make any real money apparently.

It’s rumoured to be consistently the worst performing RTP in the group.
I think they've potentially hit their ceiling tbh. It's always been targeted at young adults and I don't think theme parks are 'cool' anymore. 2005-2012ish it was always rammed with teenage groups. Maybe they need to commit to a decent sized family area of the park and go down that road again.

Getting rid of CCR and the farm made sense at the time but I think thats what they're missing at the moment

It's clear they're not making enough money as every season that goes by the guest experience goes down but the prices go up.

I've always found it a bit weird that they don't seem to aim any advertising at tourists. London is one of the most visited cities in the world and Thorpe is fairly easily accessible by train. Also it's 20 minutes from Heathrow.
 
There's not many theme parks in the world that are aimed uniquely at thrill seekers. It was always a huge risk. Even likes of Magic Mountain n Cedar Point which are known for being for thrill seekers have a good selection of family rides too.

They probably had Chessington and Legoland land in their minds when they moved away from the family market and Legoland is a goldmine. Its always busy.

Chessington and Thorpe have both suffered but for the opposite reasons. Chessington has gone too family and Thorpe the other way.
 
I thought that was the reason Thorpe was obtained or have I got it mixed up. I always thought they wanted Chessington to be the family park and Thorpe to be the thrill park or was it that they obtained Thorpe to have less competition. It will be interesting to see how Merlin handles this in the future I still stick to my opinion not in the near future but somewhere down the line, Merlin will sell off the theme park division (minus legoland) and focus on the midways.
 
I think they've potentially hit their ceiling tbh. It's always been targeted at young adults and I don't think theme parks are 'cool' anymore. 2005-2012ish it was always rammed with teenage groups. Maybe they need to commit to a decent sized family area of the park and go down that road again.

Getting rid of CCR and the farm made sense at the time but I think thats what they're missing at the moment

I think removing the farm and concentrating on Chessington & Legoland as the under-10s parks made sense. The trouble is they should have also kept making the right investments for families with teenagers. Angry Birds wasn't a bad idea and I'm a Celeb in theory wasn't too bad. They needed to keep adding family-thrill attractions but decided to experiment with VR instead with Derren Browns disappointment train. If that had been a decent dark-ride instead (think Spider-Man) they probably would have done far better.

I agree the park isn't attracting young adults as well as it used to, but they aren't thinking long-term enough in family-thrill experiences either. A decent dark-ride and a coaster similar to Wickerman would really help.
 
Merlin should NEVER have sold the land to Nick Leslau.

That was Nick Varney and his board's most stupid decision of the Merlin era.

I'd disagree, it raised capital to allow the company to operate. A common tactic, Next for example sold 2 warehouses and their HQ to raise operating capital at this time. It allows the creation of operating capital without the raising of debt which may be even more harsh than the rent and is exposed to changes in interest rate, whereas the rent is in a contract and I imagine locked at rate for x years.
 
Merlin should NEVER have sold the land to Nick Leslau.

That was Nick Varney and his board's most stupid decision of the Merlin era.
If this crisis wasn't happening we probably wouldn't be discussing if it was a smart move or not.

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