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2025: General Discussion

It seems to me the budget is zero for the advert. I don’t think there is anything new in the advert at all, it’s all old footage mixed together. It’s even got the old CBeebies logo on it.

Maybe they’ll insert a bit of Toxicator into the end once it’s opened and they have some proper footage of it in action.
 
djtruefitt said:
It seems to me the budget is zero for the advert. I don’t think there is anything new in the advert at all, it’s all old footage mixed together. It’s even got the old CBeebies logo on it.

Maybe they’ll insert a bit of Toxicator into the end once it’s opened and they have some proper footage of it in action.
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I’d go a step further and say this advert is probably just temporary and a dedicated Toxicator ad might come in a week or two. Throw this together for 20p and hold off on spending the money on marketing until you have something marketable open.

Or I could be completely wrong because this is Merlin we’re talking about.
 
djtruefitt said:
It seems to me the budget is zero for the advert. I don’t think there is anything new in the advert at all, it’s all old footage mixed together. It’s even got the old CBeebies logo on it.

Maybe they’ll insert a bit of Toxicator into the end once it’s opened and they have some proper footage of it in action.
Click to expand...
Weren’t marketing included in the recent redundancies? Very weird to be using footage from the TV adverts 12 years ago…

Also, we always seem to get a ‘pre’ main season TV advert that is more Resort focused, and not aimed at big new attraction, but more of a reminder to parents that the park is open and ready for bookings. With an updated TV advert switched out when the new attraction is open.
 
Can I remind everyone that we have a dedicated topic for blow by blow "how many trains are running on xxx ride" type posts. This thread should be for more serious discussion please. Thanks!

Ride Availability/Operations 2022-25

I may be missing something here so someone please explain to me, but why have towers decided on quieter days to run smiler on 2 trains instead of 3. Seems a bit weird to me as if it's a quiet 4pm midweek day, why make queues longer than necessary
towersstreet.com towersstreet.com
 
Bert2theSpark said:
Weren’t marketing included in the recent redundancies? Very weird to be using footage from the TV adverts 12 years ago…

Also, we always seem to get a ‘pre’ main season TV advert that is more Resort focused, and not aimed at big new attraction, but more of a reminder to parents that the park is open and ready for bookings. With an updated TV advert switched out when the new attraction is open.
Click to expand...
This would have been outsourced to an agency, regardless. Alton Towers doesn't have an in house video production team.

(I'm not including the social media peeps and their iPhones.)
 
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