Like I said. Loopings are more experienced. They re structured the buisness and turned it around.
Taking away thrill rides may not have been everyone's cup of tea but that is sort if irrelevant to the points being made.
The two key takeaway points are these:
The park is busy, quite alot. (Last year was very busy for a good potion of the season)
They are making money. (The reasons as to why are almost irrelevant to the point I'm making. Debt restructing, new rides, whatever. The point is, the park is making lots of money and have a good trajectory.)
Judging by the levels of visitors last year, I would bet the next accounts will show a tidy profit too.
Covid is over. People can go abroad and elsewhere. The park is still busy - a direct result of the investments and changes made. They may have used covid to their advantage at the time. But that does not account for decent attendance last year and this year.
We are also seeing traffic through Fazely and Tamworth this year, directly related to Drayton Manor, at levels not seen in well over a decade.
The end of the Bryan's ownership also saw the end of a decade of huge under investment in the main park and the end of inexperienced management. The sons did not have the business acument that their father had. It showed. The park was struggling before.
2016, saw a profit of just £300,000. Before the accident and before covid. Other parks did well that year. Drayton did not. Why? Mismanagement and underinvestment over a long period.
There was only so much Thomas Land could do on its own. It saved the park from visitor numbers dropping off a cliff in 2006. But that only did so much, for so long on its own. Again, there was no covid or accident to account for that drop In 2006, not even a recession. But it happened, when other parks were doing well. The reasons are the same again.
Edit: Colin Bryan is actually on the record
here speaking about the 2006 drop in visitors and boost they gained from Thomas Land. Which led to little investment in the main park and ultimatly shot them in the foot.