venny
TS Member
I always thought the key to successful theme parks was reinvestment? Clearly the reason Merlin are insulated from this is that the majority of their resort theme parks are in the UK, which is a market they dominate.
What I don’t understand, just like everyone else, is that one of the key strategies is turning day trips into multi-day stays. To merit this you have to have the necessary quantity of attractions to tempt people to stay overnight. You surely can’t just increase accommodation beds without the requisite increase in things to do. I sort of think Merlin are just testing the elasticity in the market until it snaps. There surely will be a point this happens and we are already seeing this with the likes of Splash Landings.
Please vote with your wallet and support the few UK parks like Paultons and BPB who do reinvest and maintain properly. They value your custom and are a lot more deserving of your money.
What I don’t understand, just like everyone else, is that one of the key strategies is turning day trips into multi-day stays. To merit this you have to have the necessary quantity of attractions to tempt people to stay overnight. You surely can’t just increase accommodation beds without the requisite increase in things to do. I sort of think Merlin are just testing the elasticity in the market until it snaps. There surely will be a point this happens and we are already seeing this with the likes of Splash Landings.
Please vote with your wallet and support the few UK parks like Paultons and BPB who do reinvest and maintain properly. They value your custom and are a lot more deserving of your money.