• ℹ️ Heads up...

    This is a popular topic that is fast moving Guest - before posting, please ensure that you check out the first post in the topic for a quick reminder of guidelines, and importantly a summary of the known facts and information so far. Thanks.

Blackpool Pleasure Beach: 2026 Discussion

One advantage this ride has unlike Icon for getting punters through the door is there isn't anything really anything else in the UK offering anything new for thrills this year. OK Paultons has its new coaster but that's a very long way from Blackpool and there isn't anything like Wicker Man opening to rival them like there was with Icon. Its a great ride. I really hope it gives them the big boost they need and it should and it allows pleasure beach to invest further in the park
 
I think at least on the prom this will have a big draw to people on resort as it is so visible from outside the park and has that wow factor
 
Dave said:
Yeah but knowing Pleasure Beach they will forget to sell it. Year Icon opened I was getting targeted adds for pleasure beach on social media with Ice Blast as the ride being shown, and no mention of their brand new roller coaster.

I live within 2hrs of pleasure beach and don’t see a single advert for Icon.
Click to expand...

I saw exactly 1 advert for Icon outside Blackpool itself, on one of the screens near the Trafford Centre. I was working a lot at the time around Manchester and Ellesmere Port at the time and saw nothing else.
 
Poisson said:
I saw exactly 1 advert for Icon outside Blackpool itself, on one of the screens near the Trafford Centre. I was working a lot at the time around Manchester and Ellesmere Port at the time and saw nothing else.
Click to expand...

I live 5 miles from the Trafford Centre. The Icon still advert appears regularly tbf. Most times I go there I see the advert on the big roundabout before entering the car park.

I suspect they will change it to Aviktas very soon.
 
pjanvil said:
One advantage this ride has unlike Icon for getting punters through the door is there isn't anything really anything else in the UK offering anything new for thrills this year. OK Paultons has its new coaster but that's a very long way from Blackpool and there isn't anything like Wicker Man opening to rival them like there was with Icon. Its a great ride. I really hope it gives them the big boost they need and it should and it allows pleasure beach to invest further in the park
Click to expand...
Also unlike Icon, Aviktas is actually visible from outside the park.
 
pjanvil said:
there isn't anything like Wicker Man opening to rival them like there was with Icon
Click to expand...
It’s a misconception that Wicker Man and Icon competed with one another, they were just built in parallel, if anything they increased cross-visitation between those parks because if one group enjoyed on of the new coasters, then they’d be more likely visit the other because of the increased salience of two new rollercoasters with overlapping age demographics.

Apparently Pleasure Beach and Towers together evenly paid for the double-page spread that was in one of the newspapers at the time advertising both coasters. Some people at Merlin also apparently had some input into the marketing campaign of Icon too, I even remember getting vouchers in 2018 for the Blackpool Merlin attractions upon entering Pleasure Beach too!
 
Last edited:
You must log in or register to reply here.
Top