GooseOnTheLoose
TS Member
- Favourite Ride
- Ug Bugs
The distinction here is between listing a facility and advertising a financial perk. Hotels list "en suite" because shared bathrooms still exist in the wider hospitality market; it clarifies the physical product.No it’s the equivalent of the hotel stating “en suite bathroom” on every room even though they don’t have any rooms not ensure. Or “tea and coffee making facilities” on every room type even when all rooms come with that facility. Both of these are standard practice on hotel booking sites to show the facilities you receive whether you book a suite or a single room. Paultons are doing the same, they show day tickets as including parking and annual passes as including parking.
Would look more weird if day tickets listed parking included and annual passes didn’t.
If they wish to clarify the facility relative to the wider market, the accurate terminology is "Parking Included". Using the word "FREE" in bold letters psychologically anchors a phantom cost to create the illusion of a saving that does not exist at that specific location.
An Annual Pass benefits list is structurally designed to showcase the additional value over a standard Day Ticket to justify the upsell. If a Day Ticket holder parks for £0, and a Pass holder parks for £0, the perk has a marginal value of exactly zero. It is filler designed to make the list look longer than "Entry" and "Discount on T shirts".
