Discussion in 'General Discussion' started by Ash, 12th Jun 2012.
Life as a ride operator
Chris Moyles enjoying the big rides....
...in Cbeebies land
This Chris Moyles thing they've been pushing over the last few days is a bit poor in terms of advertising. What target audience are they planning on getting in, and why would Chris Moyles visiting make them visit Alton Towers?
Thorpe Park have been getting much more relevant people, in terms of their target audience, to visit the park and advertise them. They've had some popular YouTubers visit, make videos and push the park on their fans who most commonly will be teenagers who will want to go places over the summer holiday. This seems like a much better way of advertising the park than getting a Radio talk show host with a limited audience to come and advertise the park.
I guess if they offered some free tickets, food, exclusive rides, maybe a free hotel stay... with in return Chris/Radio X advertising the park. That's cheap and easy advertising. He's still a radio host so I guess it's a way to get the park mentioned, and he's a fairly recognizable name. I doubt Chris Moyles visits Alton Towers is the seller here, it's more look at the amazing rides and attractions at Alton Towers.
I'd rather that than a Speedos ban story in the Daily Fail.
Just by getting someone to talk about it, towers are advertising to a fairly large amount of people. Even if you don't really know about him, most people will recognise the name. And you don't need to even listen to the radio to hear his advertising of the park. Anyone who looks at towers facebook will also see him promoting the park.
Could of got someone more relevant though. He hardly appeals to tower's target audience and you could probably get someone more fitting just as easily.
Towers audience.. Radio X is all I listen to !
Radio X are offering to win a trip
Radio X's audience are probably a good shout, actually. They're young enough to be interested in thrill rides (and probably even recall when Moyles plus Mark and Lard opened Air), but many will now have young families, hence sending 'The Saviour of Radio' on Postman Pat's Parcel Service.
I am in agreement with @RyanY that Thorpe trounce Alton as far as social media goes, however. Those vloggers are a veritable gold mine for their marketing department.
I was wondering if anybody has any idea who produced the soundtrack that plays inside The Rollercoaster Restaurant at AT, the one which plays during the occasionally projected videos of the park.
My biggest guess is IMAscore, though I can't find any information on it
Yes, they tweeted @djtruefitt confirmation that they did the mix in the restaurant.
Ah, thanks. I hope that sometime in the near future a full version is released
I've moved the above posts to this existing Media Topic which is more appropiate that having its own thread. Glad that you have got an answer though Luminade, IMAscore seem to be doing a lot of music for Towers at the moment!
Shame we can't have an IMAscore CD compilation! They've made enough for Towers to release a whole collection by now (if Towers/Merlin let them).
A demo version of the Nemesis theme before the final track was created - http://picosong.com/zJgH/
Unfortunately it isn't complete and in low quality mono.
I'm sure IMAscore would be more than happy to release the tracks as they have done this at EP, Phantasialand and other parks.
I can only assume it's Merlin or Alton who won't let them. Which is slightly odd as you can but IMAscore music for heide park!
Couldn't see if anyone had posted this in the other Smiler topics but the beeb are on The Smiler again.
Here is another media report, what has draw my attention with this one is that Merlin have yet to be sentence for last year crash (which I thought was suppose to be taken place a few months ago)...
...but now it appears that they have a court date set for the Monday 26th September for sentencing
please feel free to move my post to the appropriate thread.
This may sound harsh, I hope the people responsible get the sentence they deserve.
I'm sure whatever the outcome is, it will be plenty of fodder for the media.
This comment is not meant in a negative way towards any of the participants above.
Mods: Would it be possible to rename this topic to something which more clearly identifies it as for multimedia, rather than news media? "The Alton Towers Music, Video and Other Multimedia Topic" or similar would make its purpose more clear without having to go back and read the first post.
Hopefully then it will reduce the confusion between this topic and the "Media Coverage of Alton Towers" topic, and keep these different discussions more cleanly organised.
Separate names with a comma.