Further confirmation that Nick Varney is an absolute bell end with no desire to run the theme parks properly and lacking the imagination to do so.
"This image might be familiar to those of you who have seen our Wicker Man product. At Merlin we never let a good idea go un-copied if we can help it."
This should read:
"At Merlin we never let a good idea go un-copied if we can help it because we lack any form of imaginative ideas. If we accidentally stumble upon something that works, milk it to death in every possible manner until it becomes stale and decreases in individual value".
"Helped by the installation of the Wicker Man attraction and a strong Halloween product."
There's no arguing Wicker Man helped Towers' guest figures. A strong Halloween product though, seriously? Last Scarefest was fairly weak. The new maze was a let down and the removal of scare zones, replaced with the much cheaper (and also much harder to encounter) roaming actors do not contribute to a 'strong' Halloween product.
The future of this business is all about IPs. Nick claims Merlin are the best in the world at pulling off Intellectual Property location based entertainments.
Get your head out of your arse and go and look at what other parks are doing. Your pulling off of IPs is done as cheaply as possible and is an insult to the respective brands.
Resort Theme Park's allocated capital expenditure is to reduce even further in order to fund Midway roll out and future LEGOLAND Parks.
Given the man worked his way up through the company in RTP Marketing, this is the ultimate insult and confirmation that the man couldn't give a toss about the likes of Towers, Chessie, Thorpe et al. How the hell can Thorpe's capital expenditure be reduced anyway? It's borderline nothing. 40th anniversary and it all it has to show is games consoles in a tent.
Sell the theme parks and keep running the Midways and Legoland Parks. But if you don't have the balls to put the time and effort needed into running theme parks properly, yet claiming how you're second only to Disney, you really shouldn't be running them at all.
Merlin create the best themed accommodation in the world, unrivalled by any other amusement or park operator. They plan to continue this drive to turn their parks into resort destinations because it is the "ultimate win-win, as people who stay at the attractions provide better KPI scores.
How the hell is vinyl hotel rooms, pig farm/concentration camp sheds, shipping container prisons and block buildings with outlines painted on anywhere close to the best themed accommodation on the planet?
I resisted the urge to punch him square in the jaw when he showed a lack of manners to me in person when I worked for the company, but this takes the biscuit. What a vile creature.