MakoMania
TS Member
On that definiton, I suppose you're right. But for me at least, difficulty and crisis are two very different things.Crisis:
a time of intense difficulty or danger, a time when a difficult or important decision must be made.
A crisis is not just when someone has died or been injured on a theme park ride! In business terms, I believe Thorpe have a crisis going on. The park is rudderless.
Thorpe Park are quite clearly in a mess, with a lack of direction and questionable investment/branding decisions. However they are not in deep enough trouble to be in a crisis as far as I'm concerned.