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ℹ️ Heads up...
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Oooo errr, that's certainly a vert classy looking logo. Doesn't come across as fun as previous logo; it feels like a cross between the logo for Efteling and Hotel Kronasar.
I'm all for a change in the logo to be honest, I hated 'Joverland'! Presumably this is all part of their move toward pushing the conferencing side of things and in time the resort side once they (eventually) get on with building that hotel!
Toverland have today released a video of statistics in relation to Fenix!
This has all proved rather interesting, this coaster has taken a lot of slating from the community and I know statistics aren't everything but it turns out this coaster is actually taller and longer than The Swarm (Granted another marmite coaster)
I personally think it should be great fun and a step in the right direction for the park. While there's only 3 inversions, the ride looks fast paced and has lots of fairly snappy manoeuvres along the way!
That video is enough to make anyone excited! I do wish our parks took more pride in stats during the marketing / build up phase, rather than using them afterwards just to flesh out the ride description on the website or to cover up footers...
Dutch theme park Toverland will become one-and-a-half times bigger this summer with the opening of a new themed area called Avalon as well as a new entrance.
Set to be unveiled to the public on July 7, the additions bring the park’s ‘magic’ theme to the fore. In Port Laguna, the new welcome plaza, guests will be able to wave a wand and see magic happen. From here they can walk along Via Magia to the other themed areas of the park. The entrance will be full of warmth and colour with azure water, a beach and a
boulevard full of shops, catering outlets, shows, games and an iconic lighthouse. Along Via Magia lies the store of the Magistralis family. Their Magiezijn (magical warehouse) is an attraction in its own right as guests are challenged to discover their own magic during an interactive show.
Hidden inside the various showcases and alcoves of Port Laguna are further magical surprises. Visitors will be encouraged to embark on a trip of discovery with a magic wand and a magical map to unlock secrets and special effects.
Avalon, which also debuts in July, will feature as its highlight a spectacular wing coaster called Fenix as well as the magical boat ride, Merlin’s Quest. The coaster, the first of its kind in the Benelux, has been built by Bolliger & Mabillard.
With seven hectares of new adventures, the expansion is the largest expansion in the history of Toverland, representing an investment of €35 million ($41m). Over the next few years the park in Sevenum wants to break the magical barrier of 1 million annual visitors. To encourage longer guests stays, a 4-star hotel will be built.
General director Caroline Kortooms is excited about what’s in store this summer: “These new additions show that our park is truly worthy of the name Toverland (Magicland)."
How is Toverland, an independent theme park with under 1 million visitors per year, able to spend €35m on an area, when Merlin, the world's second largest entertainment company with a combined total of 61 million visitors per year, isn't?
They had something inside the large warehouse with interactive magic wands last year. Was quite easy to miss if you didn't know about it.
Hopefully with the new entrance their still able to get people to realise how many cracking little things they have inside like the fun house and blitz barn.
How is Toverland, an independent theme park with under 1 million visitors per year, able to spend €35m on an area, when Merlin, the world's second largest entertainment company with a combined total of 61 million visitors per year, isn't?
It's competition as well, Efteling is about an hour away. Walibi Holland about 90 minutes, plus Plopsaland (?), phantasialand, walibi Belgium, euro Disney and more all driveable they need to invest to keep up. I mean Walibi Holland and Efteling have just happened to announce/hint at plans for 2019 and 2020 the same week Toverland made the opening day announcement.
Whereas Merlin in the UK dominate the market completely with their parks by London, and Towers further north leaving their competitors (BPB, Drayton, Flamingo Land, and a few others) struggling to compete half the time.
Merlin know this so can happily coast along adding something major to each park once every 4 or 5 years.
The new entrance area looks wonderful, it is going to be a great improvement for Toverland. More about the entrance area and Fenix can be seen on the Toverland 2018 website.
Speaking of which, the first pieces of track for Fenix have now been put in place in the station:
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