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Blackpool Pleasure Beach: 2023 Discussion

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Nice couple of hours on the Beach over lunch, great racing ride on the National, walk on Icon, remembering to avoid the last two rows due to enso, beer, chips and dodgems, in that order.
Lots of new mouse stuff in the shop, some of it round and shiny.
Dora hopefulls looked very sad, another couple of kid rides closed, but very few kids about in the area to be fair.
Couldn't have been more than a couple of thousand on the park, the north end of town was very busy.
Even the Velvet was quiet.
 
Planning to go to BPB on Sunday mid-October. Was looking at ENSO and was wondering how limited the entries for it are? Is it something you have to book right as it opens up? I assume you book in the app when the park opens up.
 
Planning to go to BPB on Sunday mid-October. Was looking at ENSO and was wondering how limited the entries for it are? Is it something you have to book right as it opens up? I assume you book in the app when the park opens up.
Book it whenever you fancy through the app although I think there's a couple places you can book in person, don't worry about when you want to book it though it's never going to sell out unless they drastically reduce the price.
 
Good old price elasticity of demand again...
Without doubt, the pleasure beach price fixers are plonkers.
But I think we already knew that, didn't we.
It was mooted a while back that it is a profit share with Mack. If it is, then I would assume Mack and PB agreed the price and if it is contractual it may not be easy to change.
That said, I do feel a 50% off deal for season pass holders (people more likely to have done it/ decided already not to pay) would generate a return.
 
Not sure they would get over 3 x more riders if it was reduced to a fiver. And they would need that to make it worth while .

There will always be some miserable tyke's who refuse to pay even a penny extra in a pay one price park :)
 
It was mooted a while back that it is a profit share with Mack. If it is, then I would assume Mack and PB agreed the price and if it is contractual it may not be easy to change.
That said, I do feel a 50% off deal for season pass holders (people more likely to have done it/ decided already not to pay) would generate a return.

Even if it was a profit share, going back to Mack with a new pricing structure to increase revenue is possible. £15 is an obscene amount on face value and first reaction is absolutely not. £9 however (under the £10 bracket will always look better) is still massively overpriced but I would bet increases revenue.

Personally I've not paid a penny for it. I've done 4 Mack spinning coasters, 2 were great (EuroMir and RtH) and 2 were meh (Dwervelwind and Storm Chaser) and I can't imagine Icon's dull layout lending itself to a spinning coaster.
 
I was on park on Friday, didn't see the Enso car populated once. I have been staying in the Boulevard since Monday, view straight over Icon and again I have yet to notice anyone in the moving seats.

I'm not saying takeup is 0 but if it was 10% off peak I'd be surprised.
 
It was mooted a while back that it is a profit share with Mack. If it is, then I would assume Mack and PB agreed the price and if it is contractual it may not be easy to change.
That said, I do feel a 50% off deal for season pass holders (people more likely to have done it/ decided already not to pay) would generate a return.

I think it’s also a case of making it more attractive to the occasional park goers as well as the season ticket holders.

Someone that makes regular trips the park has probably had a few of goes on Enso by now and may well not mind paying the £15 a few times a season because they are effectively paying nothing to get in to the park once they’ve been a a few times and their season ticket has paid for itself.

For me it’s the non-season ticket holders that need to be enticed to ride Enso. For someone that’s paid £40 or more for a day ticket then £15 can seem like quite a bit extra to pay and feel prohibitive, whereas a lower price of say £5 would make it a more spontaneous thing, especially when it comes to people visiting the park in groups for example. But of course it all depends on what Pleasure Beach’s strategy is for it. I wonder, do they even want Enso to be popular and in constant use throughout the day? Perhaps they are perfectly happy to have it going round empty at the rate it currently does.
 
I have been to BPB at least 35 times this year so far, and I maintain a 0 ride count of Enso. If it was a fiver, I'd have no doubt bought it at least a few times by now.

There's no shortage of people interested in it - you can hear people interested in Enso just about every time in Icon's main queue. You'll also usually hear their interest lost immediately upon hearing £15 each.

I'm not sure what the game is with it. Lately, they've been adding the Enso train around 12-1pm ish. It's about 15 mins worth of faff for zero benefit to 99% of the visitors
 
I think it’s also a case of making it more attractive to the occasional park goers as well as the season ticket holders.

Someone that makes regular trips the park has probably had a few of goes on Enso by now and may well not mind paying the £15 a few times a season because they are effectively paying nothing to get in to the park once they’ve been a a few times and their season ticket has paid for itself.

For me it’s the non-season ticket holders that need to be enticed to ride Enso. For someone that’s paid £40 or more for a day ticket then £15 can seem like quite a bit extra to pay and feel prohibitive, whereas a lower price of say £5 would make it a more spontaneous thing, especially when it comes to people visiting the park in groups for example. But of course it all depends on what Pleasure Beach’s strategy is for it. I wonder, do they even want Enso to be popular and in constant use throughout the day? Perhaps they are perfectly happy to have it going round empty at the rate it currently does.
Nope.
Season pass holder, attend regularly, never been on enso because of the ridiculous price.
75% of the grumpy old men I attend with have not ridden it because of cost.
When it costs the park absolute zero in actual running costs, they are bloody fools in taking so long to recover capital investment costs in the new seats.
Bloody fools, the new seats could have been easily covered by now with regular use at a lower cost.
BPB through and through...nearly as daft as a massively costly show that few people attend.
 
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