Drayton Manor Park

[dazza4783]

Also whats with UK theme parks obsession with world first! they are getting pure laughable now with what these parks are claiming now

Like it or not, Unique Selling Points (USP) work when advertising anything. So any that a park can use, no matter how insignificant someone might think that particular record/first is, they are going to. USPs are headline/attention grabbers. Especially given how difficult/expensive it is to get a USP for a coaster these days.

 

[Enter Valhalla]

What on earth has happened to Drayton’s Marketing and social media of late?

This time last year, this was an area where Drayton was being heavily praised, now it all seems to have died off, and the teaser video for Gold Rush being pretty cheap looking.

Is this a case of certain team members leaving the park? Reaction in budget? It seems a shame that this is an area where things seemed to be shining but it’s now really died off.

 

[Themeparksandy1981]

The coaster area is looking good with speakers and lighting currently been installed

 

[Themeparksandy1981]

Also work on the pirate adventure building has started with the Ivy being removed off the front and sides.

I do think this will be the next big project for the park.

 

[DistortAMG]

Also work on the pirate adventure building has started with the Ivy being removed off the front and sides.

I do think this will be the next big project for the park.

If the five year plan was to be believed, which has been executed almost to the T so far. Then next year we would be seeing the relocation of an existing ride and a new round platform ride.

The park do need to do something with this though. Its a eyesore in the park now. I hope the plans have changed.

 

[Shaggy_Dog_]

What on earth has happened to Drayton’s Marketing and social media of late?

This time last year, this was an area where Drayton was being heavily praised, now it all seems to have died off, and the teaser video for Gold Rush being pretty cheap looking.

Is this a case of certain team members leaving the park? Reaction in budget? It seems a shame that this is an area where things seemed to be shining but it’s now really died off.

The social media team (led by Danielle Nichols) left and went to work at Alton Towers instead and the massive drop off in the quality of Drayton’s socials is very noticeable

 

[Relife]

The social media team (led by Danielle Nichols) left and went to work at Alton Towers instead and the massive drop off in the quality of Drayton’s socials is very noticeable

I think they lost a few of Thier marketing team, that's the problem for smaller parks, the talent gets poached by the bigger ones.