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Thorpe Park: General Discussion

Thorpe Park

Harness wouldn't release. Every man and his dog had a go at pushing it down. Managers came along to have a go, engineers, maintenance......... Whoops.
 
Re: Thorpe Park

badlydrawnkelBel said:
I enjoyed Swarm backwards. ....I didn't think I would as I thought it was just gimmicky. .....but I loved it!

Not a very good queue system though. Once we were in the station we had to walk past the normal queue then the ride ops weren't telling people there were two sets of seats and seats were going empty and people from the normal queue were joining the backwards queue and weren't questioned.



Also I may be shot for this......but I enjoyed X!

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Ste and I went for my birthday. I loved the Swarm both forwards and backwards, but found backwards on the very back row both terrifying and amazing! I loved it! x
 
Re: Thorpe Park

Oh? I'd get excited, but something tells me whatever replaces them will be even worse...
 
Re: Thorpe Park

The website has had all instances removed, with immediate effect. About time really, they were truly awful.
 
Re: Thorpe Park

Interesting... Seems quite odd to start altering marketing and brand identity at this time of the season if you ask me...
 
Re: Thorpe Park

I was pretty certain it was going to change during the closed season, so it's glad they're going.

Good riddance!
 
Re: Thorpe Park

The website got updated a few weeks/months ago with all the wobble heads removed and a general tidy around the site, at the time I did find it strange it was after the park had already opened. I wouldn't think they would update things around the park, eg maps, posters, etc until next season otherwise that would be a waste of money!
 
Re: Thorpe Park

djtruefitt said:
The website got updated a few weeks/months ago with all the wobble heads removed and a general tidy around the site, at the time I did find it strange it was after the park had already opened. I wouldn't think they would update things around the park, eg maps, posters, etc until next season otherwise that would be a waste of money!
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"as budget permits"

Lots of changes to come.
 
Re: Thorpe Park

If they really are going to that amount of effort and expense to change the brand image, they must have decided it really is detrimental to the park. I really am quite excited to see the park smarten up a bit. Thorpe's gone through it's teenage years, now it's time for it to grow up. I just hope what replaces it is better.
 
Re: Thorpe Park

I hope between now and the start of next season they overhaul the entire brand.

A brand new logo and completely redesigned website would be a great start! Even if they just ditched the capitalised "THORPE PARK" I would be happy.

The existing brand image is an utter joke.
 
Re: Thorpe Park

They are trying to go for a more 'premium' look if I'm right?

I think they've finally worked out that the current brand image has really narrowed down their market. They need to span out a bit more to pull in a vast range of different guests.
 
Re: Thorpe Park

James said:
They are trying to go for a more 'premium' look if I'm right?

I think they've finally worked out that the current brand image has really narrowed down their market. They need to span out a bit more to pull in a vast range of different guests.
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Correct. Premium is the look TP will be taking in the not too distant future.
 
Re: Thorpe Park

T said:
James said:
They are trying to go for a more 'premium' look if I'm right?

I think they've finally worked out that the current brand image has really narrowed down their market. They need to span out a bit more to pull in a vast range of different guests.
Click to expand...
Correct. Premium is the look TP will be taking in the not too distant future.
Click to expand...

Can you elaborate on this?
 
Re: Thorpe Park

Thorpe Park are changing their positioning of the park and Marketing strategy for the rest of the season. The focus has somewhat shifted from the 'Teenage/Young Adult' market, and will be focusing on re-recruiting families and positioning as a more premium and aspirational brand.

As I previously stated, the website has since had all traces of 'Fatheads' removed, seemingly rather quickly. This, in tune with the above, reflects TP's altered Marketing strategy in the coming weeks.
 
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