Ok, I'm in a low mood currently so I'm going to struggle to defend my post but here goes:
By 'spreading the crowds round the park', I was thinking more of an advertising campaign. Chessington once did a 'top 10 tips for enjoying your day' video, which included "don't go to Vampire and Dragon's Fury at the start of the day, everyone does that, instead go to Tomb Blaster or Dragon's Falls". Whilst Alton Towers can't force people to go a certain way, I think they could advertise on social media "Wicker Man and The Smiler are likely to be very busy at the start of the day, you may get on more rides if you go to Forbidden Valley or Dark Forest first".