Blackpool Pleasure Beach: 2024 Discussion

[Matt N]

That’s an absolutely huge reduction; I’ve never known a park do a 50% price reduction sale on their annual passes before!

Clearly early annual pass sales aren’t what Blackpool hoped they would be…

 

[Dipper_Dave]

Well this is hilarious. It's pure buffoonery that more reasonable renewal prices weren't agreed on by the powers that be to begin with. I guess the backlash and fact that people have voted with their wallets and not renewed at £199 has sent them spiralling into panic. They've got egg on their faces now. Fair play that they've backtracked, but they must feel silly now for cranking the prices so much. This is all rather embarrassing for them, but if anyone did renew at £199, they are gonna be furious right now and understandably so. See you in the Gyro Swing queue.

 

[rob666]

You won't even get in the gyro swing queue if they got one though, would you...spinny hater.

Why is anyone expecting the Beach to start making sense all of a sudden???

 

[John_P]

Just renewed, only need 3 visits to the beach for it to be worth it

 

[IDB]

Well that’s a curve ball. I’ve gone from not renewing, to renewing! A visit to a partner park and a couple of visits to BPB and it’s suddenly worth it again.

 

[Relife]

The whole season pass pricing is an absolute marketing Trainwreck of Pleasurebeech own making. I'm not sure who is deciding prices and promotional offers but the strategy just seems to depend on whichever way the wind blows.

 

[Dipper_Dave]

The whole season pass pricing is an absolute marketing Trainwreck of Pleasurebeech own making. I'm not sure who is deciding prices and promotional offers but the strategy just seems to depend on whichever way the wind blows.

It will blow whichever way means they can keep the giant mine train shut all day.

 

[golgactic]

but if anyone did renew at £199, they are gonna be furious right now and understandably so.

If people have renewed for the £199 price, they should be able to cancel and renew at the lower price without penalty as they are within 14 days of starting/renewing a contract.

If you want law to quote Digital Markets, Competition and Consumers Act 2024 Section 264(1) with the 14 day period defined in Section 265(2) of the same Act.

 

[Relife]

A sensible marketing team would have had an early bird offer for a limited time or a reduced price for those renewing. Panic discounts penalise those who aren't online 24/7 and those who have already purchased at the original price.

 

[Katy]

As probably the only person in the world that renewed at £199, if you contact them with your order reference and mention you renewed for £199 and now have the £100 offer email, they will refund the difference. No need to quote any consumer rights or anything, I just asked nicely and they refunded the £99 difference.

 

[John_P]

Just wish we'd been able to bully Thorpe Park into building the second half of Hyperia this easily.

 

[Dipper_Dave]

Got my £100 pass renewal. An absolute no-brainer at that price. Remember if anyone wants it at this 24 hour price you only have a few hours left. My email was timed at 12:07 yesterday so get yours in before noon if you can

 

[Benjsh]

I wouldn't say it's a no brainer. You have to go 3 times before you're effectively getting your money's worth and I don't want to go a single time.

 

[Themeparksandy1981]

Do u think it was a marketing plan all along make it £199 then 2 weeks later offer a 50% discount but really your only saving £25 off last years renewal price.

 

[GooseOnTheLoose]

Do u think it was a marketing plan all along make it £199 then 2 weeks later offer a 50% discount but really your only saving £25 off last years renewal price.

Most marketing plans wouldn't kick off with "what's the best way to piss off, anger, upset and alienate out customers?". Then again, this is Mandy's Pleasure Beach.

 

[WillPS]

Sounds like the price is optimised for black friday/early season 'half price' offer to me.

Pretty happy with this prediction tbh.

Do u think it was a marketing plan all along make it £199 then 2 weeks later offer a 50% discount but really your only saving £25 off last years renewal price.

Absolutely, of course they did! Nothing wrong with it either because now everyone feels as though they're being done a huge favour and there's additional motivation to get it done early dooors... everyone's a winner.

 

[tayspru]

Well, I renewed for the £100 … I’m weak and that covers opening weekend plus one trip so it’ll be worth it.

I’m there today if anyone has any burning things they want me to check out

 

[venny]

Do u think it was a marketing plan all along make it £199 then 2 weeks later offer a 50% discount but really your only saving £25 off last years renewal price.

I’m pretty sure that wasn’t the plan, because I’m pretty sure they didn’t have a plan.

 

[Skyscraper]

Well, I renewed for the £100 … I’m weak and that covers opening weekend plus one trip so it’ll be worth it.

I’m there today if anyone has any burning things they want me to check out

Has the scaffolding grown higher on Ice Blast?

 

[Relife]

Has the scaffolding grown higher on Ice Blast?

The more people that buy season passes, the higher the scaffolding goes